I wanted the poster to have an 'eye-catching' effect, I feel that it does. The graffiti in the backround makes it streetwise and gangster. Like in the other posters they all have a tag line. 'Some dreams are worth the fight'(Fighting) and 'Win or lose... everyone has their fight' (Never Back Down. Ours is 'When you have nothing, what is there to lose?'. This leads the audience wanting more, this puts questions in their minds and influences them into going to watch the film. It is a bold statement and reflects the main characters views on life.
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